HOW KELLOGG’S DRIVES VALUE WITH EPTURA
Kellogg’s empowers employees with flexible work arrangements
By implementing a flexible, data-driven workspace booking solution across its offices, Kellogg’s is creating a connected, efficient, employee-focused workplace. The solution supports varying working styles, optimizes space usage, and enhances the employee experience, enabling a seamless return to office and informing long-term workplace strategy.
Customer profile
Kellogg’s: A multinational food manufacturer
Industry
Food manufacturing
# of employees:2,000+
LocationHeadquartered in Dublin, Ireland
Kellogg’s is one of the world’s biggest food companies and is the owner of household names like Corn Flakes, Pop-Tarts, and Pringles.
Founded in the US State of Michigan as the Battle Creek Toasted Corn Flake Company in 1906, it has expanded to become a cereal and convenience food giant that makes and sells its products in more than 180 countries. Its European operations are spread across 10 offices and employ around 2,000 people.
The challenge
Supporting a smooth transition to hybrid work while maintaining productivity and consistency across offices
1
Adapting to hybrid work
Employees wanted flexibility to choose when and where they worked
2
Maintaining consistency
Multiple office locations made it difficult to create a unified experience
3
Tight deployment timelines
A quick, scalable solution was required to meet leadership’s commitment
With the rise of hybrid work, Kellogg’s needed a strategy to support employees returning to the office while maintaining business continuity and a positive workplace experience. The company sought a workspace booking solution that would give their employees full flexibility over their working arrangements. Ideally, employees could continue to work from home if they wanted but would have the facilities readily available to work from the office if required. Importantly, Kellogg’s were looking for a fast implementation to meet a date commitment that the management had made to the workforce.
The solution
A fast, scalable workspace booking solution across 10 offices
Kellogg’s turned to Eptura as, in its view, the only provider that could implement an integrated workspace booking solution within the desired timeframe. Initially, a pilot scheme was conducted for 60 employees at its facility in Manchester, UK, and after its success, the solution was rolled out to all 10 offices.
Within the workspace booking system, employees were able to reserve workstations in the office in advance, for the days and times which they needed them for. This runs across the web and a mobile app, with the usage of the two options, split approximately 50/50 across the Kellogg’s workforce. The solution has each office’s floor plan mapped out, with the ability to vary arrangements to suit each individual site.
With offices across multiple countries, each office had unique working styles, team needs, and operational preferences. The flexibility of the solution allowed Kellogg’s to accommodate these differences, giving each office the freedom to manage spaces in a way that worked best for their employees.
Eptura solution:
Eptura Engage
Everything else we looked at was either a beta product or was being developed for a different industry. Eptura Engage was the perfect fit: an established product that had the market traction, and we could get it in quickly. That was the bottom line.
"The Results
Seamless workspace booking drives productivity and flexibility
Employee experience results:
- Higher employee satisfaction
- Enhanced productivity
- Positive employee feedback
Space management results:
- Optimized office space usage
- Insights to inform future office designs
- Data-driven decisions on real estate
The solution has helped Kellogg’s implement a flexible work policy that has been very well-received by the workforce. It has encouraged office attendance while ensuring employees feel productive when on-site, with the majority continuing to work from the office.
At two particular offices, in Paris and Hamburg, Kellogg’s reduced its workstation capacity to 50 percent, only to find that demand exceeded supply and more employees wanted to work from the office. Not only did this give Kellogg’s confidence that employees were happy with the new arrangements, but it gave them valuable data on reshaping their office designs in the future to match demand.
The workspace booking system has provided insights that support efficient office management and planning. They have reported positive feedback from employees at every stage of the user lifecycle, from experienced employees to new recruits. They are reevaluating how analytics can help them manage office occupancy better in the future.
The success of the implementation is such that is has led Kellogg’s to not only consider rolling out the solution to its offices around the world but also to consider how working arrangements and real estate can be reshaped long-term.